IAB Consulting has considerable edge and experience in conducting objective and grounded market research studies and competitive analysis scans for various industries and sectors in Dubai, Abu Dhabi, Sharja and UAE and a whole.
We conduct in-depth formative research to accurately assess brand competitiveness and appeal preference. In addition to conducting post-campaign evaluations of marketing and promotional campaigns to measure campaign reach, messages recall and brand recognition.
15 DAY DELIVERY
We Promise You a 15 Day Guaranteed Report Delivery
Your business competitive strategy and growth planning will be handled by our Award Winning Team
Competitive Business Intelligence
In Two Easy Payments
ACCUARATE and OBJECTIVE
Get an Impartial and Grounded Understanding of the Target Market. Impress Your Investors and Stakeholders
Written and Prepared by a Team with 8+ Years of Experience in the UAE
We Deliver a Detailed 20-60 Page Report, of Detailed Data Analysis and Data Visualizations
Porter's Five Forces
Grounded and Fine-tuned Competitiveness Analysis
Understanding Market Dynamics & Growth Patterns
Measuring Preference Indicators & Total Offering Portfolio
Current Competitive Advantages & Opportunities for Market Disruption
Primary Market Research
Collecting Field Data Using POS visits, Focus Groups and In-Depth Interviews
SWOT & STP Analysis
Understanding the Market Scene in a Holistic Framework
Behavioral & Formative Research
In-Depth Dive Into the Qualitative Insights, Understanding the "Why" & "How".
Conducting Post-Campaign and Pre-Campaign Research to Measure Marketing Effectiveness
How YOUR STUDY
We meet to identify your business needs and requirement
We collect all relevant data to the analysis
Analysis and Writing
Data analysis & structuring the market research results
Delivery and Result Meeting
Delivery of the report and meeting to discuss the results
Meet The Team
9+ years of dynamic career in Real Estate and Equity investment and Portfolio management, reflecting pioneering experience and excelling performance in the MENA region
Managing a portfolio of assets and investments valued at over AED 10.4 Million
A Chartered Financial Analyst (CFA) program Candidate and a B.Sc. in Financial Management
Managing investments with a contrarian / value focused investment strategy, exploiting market inefficiencies in a multitude of asset classes and geographies: UAE, KSA and Turkey
Specializing in Investment Analysis, Feasibility Study, Real Estate Development Advisory
Sami Ismail, MSc
8+ years in digital marketing, marketing research and tech startups, having worked with high-profile marketing agencies and clients within GCC and MENA region.
Conducted 140+ marketing research and consulting projects in KSA, UAE, Syria, Qatar, Kuwait, Lebanon, Egypt, Bahrian, Oman, Canada, Germany, Netherlands and Sweden.
Manages a monthly marketing budget of $26,000, for tech, ecommerce and retail companies in GCC.
MSc in Marketing and a B.Sc. in Human Resources
Specializing in Marketing Analysis and Strategy, Business Planning
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